Our values

Our world has changed, our values haven’t.

Excellent beer has been brewed here in Freising since the year 1160. With great dedication, we have done our utmost over the past years to preserve four traditional breweries and their brewing tradition under the roof of the Hofbrauhaus. That goes for every type of beer along with its individual character.

It is important to all our employees and to my family to take our beer tradition, which has grown and developed over 850 years, into the future. After all, we have had centuries of experience in producing beer, and it is a key component of the proverbial pleasure-culture of our Bavarian homeland.

Sincerely yours, The Count of Toerring-Jettenbach